RICHARDSON, Texas. (September 9, 2004) – Youth Soccer Month, an annual celebration of the United States’ leading youth participation sport each September, is pleased to announce a link to the President’s Challenge. The President’s Challenge provides Youth Soccer Month participants and soccer enthusiasts an opportunity to track their soccer minutes of play via the free interactive website, www.presidentschallenge.org
The President’s Challenge Physical Activity and Fitness Awards program is the cornerstone and longest running program of the President’s Council on Physical Fitness and Sports. The President’s Challenge is a physical activity/fitness recognition program for persons age 6 and above. Currently, more than 7 million Americans receive Presidential recognition for their accomplishments in the program’s three areas: active lifestyle, physical fitness and health fitness.
“As fitness is one of the key messages of Youth Soccer Month, we are very pleased to have an initiative such as the President’s Challenge recognize both the importance of Youth Soccer Month and the role soccer plays in instilling healthy and active lifestyle habits into children and their families,” said Chris Branscome, director of marketing for US Youth Soccer, organizers of Youth Soccer Month.
Youth Soccer Month and the President’s Challenge will have reciprocal links to each other’s Web sites and Youth Soccer Month will be highlighted in the President’s Challenge September newsletter, which is distributed to a nationwide network of educators and administrators, with plans to further leverage the relationship in Youth Soccer Month 2005.
Recognizing the impact and importance the sport of soccer plays in the day-to-day lives of America’s families, US Youth Soccer, with 3.2 million members, the nation’s largest youth sports association, is spearheading Youth Soccer Month – Celebrating Soccer in America, this September.
Throughout Youth Soccer Month a series of messages and themes will be communicated to illustrate the essence of youth soccer. Each week during Youth Soccer Month a different message will be the focus of “Celebrating Soccer in America.”
The four messages of Youth Soccer Month are:
· Fitness: The health and fitness (physical, psychological and social) benefits of playing soccer.
· Friendship: The relationships and fun generated through playing soccer and their extension beyond the field.
· Family: Playing soccer ties families together as schedules, vacations and family time are coordinated.
· Fun: Whether recreational or competitive in nature, involvement in soccer is easy, affordable and rewarding.
Youth Soccer Month will also highlight the various programs available to children interested in participating in soccer, including the inner-city, special needs, recreational and elite soccer programs that have facilitated the growth of the sport at all levels.
For more information about the President’s Council on Physical Fitness and Sports visit www.fitness.gov
About US Youth Soccer - US Youth Soccer-The Game for ALL Kids!® is the largest youth sports organization in the nation and largest member of the United States Soccer Federation, the governing body of soccer in the United States. US Youth Soccer registers more than 3.2 million players annually, ages 5 to 19, in 55 member state associations. US Youth Soccer programs provide a fun, safe and healthy environment for players at every level of the game.